The project I was working on for the last year and a half is FINALLY LIVE! My “technical title” was Senior Information Architect for Crytek’s new social network called GFACE.
It is hard to describe all the roles and responsibilities I had on this project because I wore so many hats that covered so many touch points. I can honestly say that I have never put so much effort and personal blood, sweat, tears and great ideas into a project as with this one. I am really proud to have worked with such a talented team and I am really happy that it is now live.
This was a lead position acting as Senior IA, UX designer and marketing consultant, working closely with a creative director, biz dev, social game designers and developers with the goal of building: a gamer-focused, next generation social network that “Played Like a Game”
My Roles included:
- User Experience Design
- Information Architecture
- Interaction Design
- Creative Direction
- Mobile iOS UX/IA design
- Social Media Marketing Consulting
High level concept development for:
- Social & viral advertising
- Social & Brand Strategy
- Game layer/gamification
- Virtual currency & Economy
- Achievement systems
- Social & Casual Game conception
The service is now in Closed Beta release. Check it out!
