The project I was working on for the last year and a half is FINALLY LIVE! My “technical title” was Senior Information Architect for Crytek’s new social network called GFACE.
It is hard to describe all the roles and responsibilities I had on this project because I wore so many hats that covered so many touch points. I can honestly say that I have never put so much effort and personal blood, sweat, tears and great ideas into a project as with this one. I am really proud to have worked with such a talented team and I am really happy that it is now live.
This was a lead position acting as Senior IA, UX designer and marketing consultant, working closely with a creative director, biz dev, social game designers and developers with the goal of building: a gamer-focused, next generation social network that “Played Like a Game”
My Roles included:
User Experience Design
Information Architecture
Interaction Design
Creative Direction
Mobile iOS UX/IA design
Social Media Marketing Consulting
High level concept development for:
Social & viral advertising
Social & Brand Strategy
Game layer/gamification
Virtual currency & Economy
Achievement systems
Social & Casual Game conception
The service is now in Closed Beta release. Check it out!
Via my position at Fjord Berlin, I worked on-site at Nokia Gate 5 as a Senior Interaction Designer.
The scope of the project was to develop the user interface and wireframe specifications for the next generation of Nokia Ovi Maps 3, which is currently in beta release and both align it across multiple devices, mobile and web, according to the Symbian S60 touch and scroll and click framework requirements as well as act as a UI coordinator and consultant for multiple sub teams, product owners, UX managers, visual designers and developers.
The project began with various brainstorming sessions, whiteboarding and paper prototyping, followed by a functioning UI for one target device, flash prototypes were built and usablity studies were conducted. The project was then approved and pushed forward though a staged, agile SCRUM development process to include more devices and features.
It was quite an extensive project and a great introduction to working with mobile touch screen devices, navigation systems and map based social services.
I was contracted by Sony Ericsson to work with PGA Tour as a consultant while developing their mobile portal. The portal was originally designed based on the PGA Tour website and needed to be optimized for mobile.
Rebranding of the Cingular Wirless MEdia Net and Cingular Video mobile portals when Cingular merged over to AT&T. It was actually pretty challenging finding an “AT&T Blue” that was true to the brand and worked across all handsets and screen resolutions without looking either too baby blue or purple.
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